Chances are, you’ve never worked with an outside resource so clearly focused on improving YOUR bottom line!

My unique positioning allows you to realize superior added value at highly attractive fees.

Instead of being saddled with overhead, I utilize an extensive network of excellent direct marketing support -- relationships I've built over the past 30 years.  I harness the unique talents of freelance professionals, along with strategic alliances with the industry’s top service firms in order to deliver a full range of services to my clients, including:

üExpert strategic planning involving all direct response media channels 

üBreakthrough promotions that get results!  We offer complete copywriting and design services 

üInnovative product development and marketing research techniques  

üProven customer retention programs  

üList & media recommendations, including complete acquisition and placement  services

üCustomer profiles, modeling & analysis 

üCustomized in-house workshops covering several direct marketing topics 

üOur Profit Enhancement Process™ taps into your most valuable asset -- your employees -- to build your bottom line.

Short staffed?  I'll hit the ground running!

Many companies I work with are in need of someone who can seize clear opportunities or take on important challenges -- immediately.  This is when my services are most valuable.  I often assume the role of Marketing or Creative Director, Circulation or Product Manager, or Publisher for my clients.

I will work directly with your staff or vendors, or provide complete, turnkey service.

I've contributed to the success of small businesses eager to tap into the power of direct response, to large corporations who are leaders in the direct marketing industry.

My expertise includes:

ü  Consumer & business-to-business markets

ü  Subscription, continuity, club, donor, and membership acquisition for Publishers, Associations & Fundraisers. 

ü  Direct mail, catalogs, web sites, space ads for a wide variety of products and services 

ü  Newsletter creation and promotion 

ü  International market penetration